Samsung TV deals are driving some of the most aggressive price cuts seen on premium displays in years, with savings of up to $1,200 on 2025 OLED and QLED models as retailers scramble to clear inventory ahead of the incoming 2026 lineup. The timing is no accident. Samsung unveiled its 2026 TV range at CES earlier this year, with new models expected to hit shelves in late March 2026, and that has triggered a clearance wave that is pulling prices to record lows across the board. This is not a quality problem — it is a calendar problem, and buyers who move now stand to get exceptional hardware at prices that will not last.
Why Samsung TV Deals Are So Aggressive Right Now
Every year, the arrival of new TV lineups from Samsung, Sony, LG, and TCL creates a brief window where last year’s models get heavily discounted to make room on retail shelves. March 2026 is that window, and it is a particularly good one. Samsung’s 2025 models — including the well-regarded S90F and S85F OLED series — are seeing cuts that would have been unthinkable six months ago. The discounts are not a sign of flawed hardware being quietly retired. They reflect the standard retail cycle, and the 2025 models remain genuinely excellent screens.
There is one caveat worth flagging: some analysts have suggested that a potential RAM supply squeeze driven by rising AI hardware demand could push TV prices higher later in 2026. That adds urgency to acting now rather than waiting for an even deeper discount that may not materialise.
The Best Samsung TV Deals Available Now
At the entry level, the Samsung 50-inch Crystal 4K smart TV is available for $249.99, making it one of the most affordable ways to get a large Samsung screen into a living room. For buyers who want a step up without breaking the bank, the Samsung 43-inch Q60D QLED has dropped from $547 to $327 at Amazon — a solid QLED panel at a price that undercuts most comparable Hisense and TCL alternatives.
The standout Samsung TV deals, though, are on the OLED tier. The Samsung 55-inch S85F 4K OLED — a 2025 model positioned as the more accessible OLED entry point — has fallen from $1,499 to $999 at Best Buy. It includes HDMI 2.1 ports, making it a genuinely capable display for Xbox Series X and PS5 gaming. Step up to the 65-inch S90F OLED and you are looking at $1,599 at Best Buy, down from $2,499, with a 144Hz refresh rate, Samsung’s Tizen OS with built-in cloud gaming via Gaming Hub, and AI Sound Pro. TechRadar has flagged the 65-inch S90F specifically, noting it carries a $1,200 discount and lands at $1,299.99 through Samsung’s own sale.
For buyers who want something more design-forward, the Samsung 75-inch The Frame (LS03D, 2024 model) is $1,799 at Amazon, down from $2,199. It features a dynamic refresh mode in art mode that reduces energy consumption, and comes with access to Samsung Art Store’s monthly free curation.
How Samsung TV Deals Compare to the Competition
Samsung is not the only brand running aggressive clearance pricing right now. LG’s C4 OLED is reportedly seeing $1,300 off at Best Buy, and the newer LG C5 is available at $1,399. Sony and TCL are also in clearance mode as their own 2026 models approach. The question is not whether to buy now versus waiting — it is which ecosystem suits you best.
Samsung’s advantage over LG and Sony at this price point comes down to gaming features and the breadth of its smart TV platform. The S90F’s 144Hz panel and HDMI 2.1 support give it a genuine edge for console gaming, while Tizen OS offers free streaming channels and cloud gaming access that rivals Google TV and webOS. The trade-off is that Tizen has attracted criticism for sponsored content and autoplay behaviour that some users find intrusive. LG’s webOS tends to feel cleaner in daily use, which matters if the TV is in a shared household space.
Should You Buy a Samsung TV Now or Wait?
The honest answer is: it depends on how close you are to the end of March 2026. Some deals may deepen further as the month progresses and new 2026 stock arrives in volume. If you are eyeing a specific model — particularly the S90F or S85F — and it is in stock now at the prices listed above, waiting carries real risk of missing out entirely as units sell through. Stock depletion is a genuine concern when clearance pricing is this aggressive.
If budget is the primary driver and the entry-level Crystal 4K at $249.99 fits the bill, that deal is straightforward. If you are spending $1,000 or more, the S85F at $999 represents the clearest value in the current Samsung TV deals landscape — OLED quality, gaming-ready specs, and a price that sits well below what comparable panels cost even six months ago.
Are these Samsung TV deals available outside the US?
The specific prices cited here — from Samsung’s own sale, Best Buy, and Amazon — are US-listed prices. Samsung runs regional promotions in other markets, but pricing and availability vary significantly by country. Check Samsung’s local storefront and major regional retailers directly for equivalent offers in your market.
Is the Samsung S90F OLED worth buying in 2026?
The S90F is a 2025 model with a 144Hz refresh rate, HDMI 2.1 connectivity, and AI Sound Pro, and it is currently available at prices significantly below its original retail cost. For buyers who do not need the absolute latest panel technology, it remains a strong purchase — the 2026 lineup will offer incremental improvements, not a generational leap that makes the S90F obsolete overnight.
Will Samsung TV prices drop further in late March 2026?
Possibly. As 2026 models arrive on shelves, some 2025 units may see additional price reductions to clear remaining stock. However, popular configurations — particularly the 55-inch and 65-inch S90F — are at risk of selling out before any further cuts materialise. If a specific size and model is available at the current price, the risk of waiting likely outweighs the potential saving.
The window for the best Samsung TV deals in this cycle is open right now, but it will not stay open for long. The convergence of pre-March Madness retail promotions, post-CES inventory pressure, and the imminent arrival of 2026 models has created a rare alignment of circumstances where premium OLED and QLED panels are available at genuinely compelling prices. Move with intent, check stock levels before you commit, and prioritise the S85F or S90F if your budget allows — these are the deals that will be hardest to replicate once the 2026 lineup lands.
Edited by the All Things Geek team.
Source: TechRadar
