The Sony Bravia 8 II OLED TV just hit the market with a significant price cut: a limited-time discount code slashes £850 off, making this What Hi-Fi? Award-winning model substantially cheaper than its standard retail price. For UK buyers hunting a flagship OLED set without the flagship bill, this deal arrives at exactly the right moment.
Key Takeaways
- Sony Bravia 8 II is a What Hi-Fi? Award-winning OLED TV with pixel-level dimming and infinite contrast.
- Discount code saves £850 on this model in the UK; availability and exact pricing depend on screen size.
- Features 4K 120Hz refresh rate, HDMI 2.1 support, and input lag as low as 8.5ms for gaming.
- Includes Cognitive Processor XR for real-time image enhancement and multiple HDR formats.
- Available in 55-inch, 65-inch, and 77-inch sizes across major markets.
What Makes the Sony Bravia 8 II OLED TV Stand Out
The Sony Bravia 8 II OLED TV is a self-illuminating display with pixel-level dimming, delivering infinite contrast and absolute black levels that LCD TVs cannot match. What Hi-Fi? has recognized this model as one of the top sets it has tested, which carries real weight in the industry. The set uses Sony’s Cognitive Processor XR to handle real-time human-perspective processing, meaning the TV adapts picture quality based on how your eyes actually perceive content rather than applying generic algorithmic filters.
The panel itself runs at a native 120Hz refresh rate with support for variable refresh rates between 40–120Hz, making it a serious contender for gaming consoles like the PlayStation 5 and Xbox Series X|S. With HDMI 2.1 on ports 3 and 4, you get 4K at 120Hz capability, auto low-latency mode (ALLM), and variable refresh rate (VRR) support. Input lag sits as low as 8.5ms, which is genuinely competitive for a premium TV that also excels at film and TV content.
Picture processing features include XR OLED Contrast Pro for brightness and color contrast enhancement, XR 4K Upscaling to improve lower-resolution sources, XR Triluminos Pro for a wider color palette, and XR HDR Remaster to optimize older content. The TV supports Dolby Vision, HDR10, and HLG, covering the major HDR standards. For streaming enthusiasts, Netflix Calibrated Mode and BRAVIA CORE Calibrated Mode let you watch content the way creators intended.
Gaming and Connectivity Features
The Sony Bravia 8 II OLED TV is built for modern gaming with low input lag and full HDMI 2.1 support on two dedicated ports. If you play fast-paced shooters or competitive titles, the 8.5ms response time keeps you from feeling input delay, and VRR eliminates screen tearing during intense action sequences. The TV’s 120Hz native refresh rate means PlayStation 5 and Xbox Series X|S games that support 120fps will display every frame without stuttering.
Connectivity extends beyond gaming. The set includes four HDMI ports (two with full HDMI 2.1 bandwidth), eARC for soundbar integration, LAN for wired networking, Bluetooth 4.2 for wireless audio devices, and RS-232C for professional installation control. Audio comes from Acoustic Surface Audio+, which uses the screen itself as a speaker, plus an S-Center speaker input for external audio systems. Google TV OS runs the smart features, with Chromecast built-in, Apple AirPlay and HomeKit support, Bravia Sync (HDMI-CEC), and access to Bravia Core content.
The £850 Discount Code: What You Need to Know
The discount code saves £850 on the Sony Bravia 8 II OLED TV in the UK, representing a meaningful reduction on a premium OLED display. This is a limited-time offer, meaning the code will expire—though the research brief does not specify an end date. The discount applies to the Bravia 8 II specifically and is region-locked to the UK market, so international readers should check local retailers for equivalent promotions.
To claim the deal, you will need to enter the discount code at checkout with a UK retailer stocking the Bravia 8 II. The exact code and participating retailers are detailed in the full promotional article. Verify that the code works on your chosen screen size (55-inch, 65-inch, or 77-inch) before completing your purchase, as some promotions vary by model variant.
How It Compares to Alternatives
The Sony Bravia 8 II OLED TV competes in a crowded premium OLED segment. Some users have noted mixed results versus Sony’s earlier A80J model, with some viewers suggesting the LG C2 77-inch as an alternative if you prioritize raw performance over Sony’s picture processing algorithms. However, the Bravia 8 II’s Cognitive Processor XR and gaming-focused features (low input lag, VRR, ALLM) give it distinct strengths for households that blend streaming, gaming, and sports viewing. The What Hi-Fi? Award recognition underscores that this TV delivers measurable excellence across multiple use cases, not just one narrow strength.
Is the £850 Discount Worth Acting On?
For UK buyers serious about premium OLED picture quality, a £850 saving on a What Hi-Fi? Award-winning set is substantial. The Bravia 8 II OLED TV combines gaming performance, HDR excellence, and Sony’s proven picture processing into a single package. If you have been waiting for a price drop on a flagship OLED before upgrading, this discount code removes a major barrier to entry. The catch: it is time-limited, so hesitation costs money. Check the code’s expiry date and confirm stock availability in your preferred screen size before adding to cart.
FAQ
Does the Sony Bravia 8 II OLED TV support 4K 120Hz gaming?
Yes. The TV has a native 120Hz refresh rate and HDMI 2.1 on ports 3 and 4, enabling 4K at 120Hz output from PlayStation 5 and Xbox Series X|S. Input lag as low as 8.5ms keeps gaming responsive.
What HDR formats does the Sony Bravia 8 II support?
The TV supports Dolby Vision, HDR10, and HLG, covering the major HDR standards used by streaming services and Blu-ray discs.
Can I use the discount code outside the UK?
The discount code is region-locked to the UK market. International buyers should check local retailers for equivalent promotions on the Sony Bravia 8 II OLED TV in their region.
The Sony Bravia 8 II OLED TV earns its What Hi-Fi? Award through a combination of stellar picture quality, gaming-ready performance, and thoughtful smart features. At £850 off, it represents genuine value for a premium OLED set. If the deal expires before you decide, expect to pay full price—and that makes acting quickly the only sensible move.
This article was written with AI assistance and editorially reviewed.
Source: What Hi-Fi?
